Shifts Work

Shifts Work header image 1

Entries from February 2018

An Introduction to Strategic Communication

February 10th, 2018 · Comments

Take about 20 minutes to walk through the basics of strategic communication. Learn how communication works automatically and how wanting something specific changes that. Explore why communication is always a part of how make positive change happen. Discover the three keys to being more strategic: 1) know what you want; 2) know what you have in common; 3) know what you don't know. And then walk through the core strategy for involving other people in making the change you want to see happen.

00:0000:00

Tags: language · communication · influence · framing · strategy · leadership