Go with Desire: The Keynote from HOPE 2014

This is a shorter version of Linda Ferguson's 2014 Keynote at the HOPE Symposium: Go with Desire. It's an exploration of what it means to "want it" enough to endure and excel. Using the tools of NLP, Linda uncovers desire as an unconscious drive that creates different high-performance states and explores the consequences of dampening down desire to make other people more comfortable.